The Guideline for
product identity of SKTelecom - HomeIOT 

Many products were manufactured without design guidelines,

As a result, the product branding policy was very complicated.

Therefore, it is necessary to establish a product design strategy,

and provide guidelines for color, materials,

So that it can be built and executed.

Creative directing : Jimmy Sungho Park / Kitae Kim
Project managing : Jongheon Park  
Product design : Kitae Kim / Yubin Choi